In this role you have the opportunity to
Be responsible for implementation of the business strategy for Garment Care in the Middle East market in alignment with strategic priorities. As owner of the product strategy & planning process, you will manage the category in line with objectives (sales, profitability, market share as main KPIs).
You are responsible for
Crafting and leading the delivery of locally relevant go-to-market plans, making sure that optimal positioning of the product portfolio is established and continuously looks for opportunities to optimize customers and consumers
Launching new products into new and existing channels, ensuring that buy-in and contributions are secured from relevant internal and external stakeholders
Together with BG, BU & BMM determining product portfolio for the Markets, setting up and executing road maps for the introduction of new products or updating and the phasing-out of existing products in such a way that an optimal product portfolio is available on the market in time and with low costs of stock
Partnering with central business units and leading BMC (Business Market Combinations) handshake and tracking ongoing performance
Managing the marketing budget, and being accountable for the top and bottom line category results
Cultivating dynamic relationships with local sales, marketing and functional teams and the global category team, as the primary local contact for the
Contributing to the development of new channels (incl. digital), and optimizing existing channel mix, linking to sales plans.
Driving consumer loyalty by aligning the necessary resources within the Market
Providing business with local insights about markets, competition and trends
You are a part of
Personal Health, will report to The Domestic Appliances Category Lead, collaborate with many other teams including internal and external parties; Trade Shopper Marketing, Digital marketing, PR, E-commerce, Sales, Finance, creative and media planning agencies etc.
To succeed in this role, you should have the following skills and experience
Degree level education – Either Marketing, Business or Engineering
Previous experience in marketing management and/or business development in the FMCG industry, including P&L management for a business category
Experience of running campaigns & dealing media agencies
Previous experience of working directly with distributors within a customer facing role
Ability to think from a broad Business Perspective and strategically and out-of-the box, team player, planning & organizational skills, executor, accurate, stress resistant, creative, entrepreneur focused on growth
In return, we offer you
A path towards your most rewarding career. Philips is growing its marketing capability enterprise wide. Succeeding in this market-based role in a complex environment will open many doors for your long term career, in other areas in Philips or otherwise. We also believe that we are at our best as a company when you are at yours as a person. Thus, we offer competitive health benefits, a flexible work schedule and access to local well-being focused activities. Furthermore, Philips University is available to all employees for learning and development opportunities.
Why should you join Philips?
Working at Philips is more than a job. It’s a calling to create a healthier society through meaningful work, focused on improving 3 billion lives a year by delivering innovative solutions across the health continuum . Our people experience a variety of unexpected moments when their lives and careers come together in meaningful ways.
To find out more about what it’s like working for Philips at a personal level, visit the Working at Philips page on our career website, where you can read stories from our employee blog . Once there, you can also learn about our recruitment process , or find answers to some of the frequently asked questions .
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